The challenge

A Western Kenya health NGO with a 12-county programme footprint was operating with a brochure-style website built 7 years ago, broken on mobile, with no donor reporting portal and no way for new funders to assess credibility quickly. Donor due diligence calls were taking 4-6 weeks instead of the typical 2 weeks because evidence was scattered across PDFs, email threads, and individual staff laptops.

Our approach

• Discovery workshop with leadership and 3 programme managers to map audience priorities (donors, partners, communities, government).
• Refreshed brand identity — logo modernised, new colour palette, photography style guidelines.
• Built a fast WordPress + Elementor Pro site, mobile-first, with sub-2-second load times on 4G.
• Created a gated donor portal where verified funders access financial statements, programme reports, M&E dashboards, and audited accounts.
• Implemented Kenya Data Protection Act-aligned consent and access logging.
• Loaded 47 case studies, 18 programme pages, 22 team bios, and the past 3 years of annual reports.
• Connected Google Analytics 4 + Search Console + GBP.

Results delivered

• Donor due diligence time dropped from 4-6 weeks to 10-12 days because evidence is now in one authenticated portal.
• Organic search traffic increased 4x in 6 months through SEO-tuned content and proper schema.
• 3 new funding partnerships closed in the first 9 months — each cited the donor portal as a credibility signal during diligence.
• Programme-team time saved sending one-off PDFs to enquiring funders: ~12 hours per month.
• Brand consistency across digital, print, and donor decks for the first time in years.